Press Releases
Crown Products Launches New Look for 2014

 

 Mobile, AL (December 6, 2013) -- Crown Products, a veteran in the promotional products industry, launches new look for 2014.

The new bold and colorful identity strengthens the definition of "whatever it takes" through continued stellar service, plus amazing quality, design, and value. The Crown icon, reminiscent of a speech bubble, speaks to the customer and illustrates that Crown is current, techy, fresh, and social.

"Businesses often become stale and lose their appeal to their customers; however, we at Crown choose to continuously refresh our image while remaining dedicated to our "whatever it takes" philosophy," says Bobby Wasden, Vice President and General Manager. "Our objective has been to be a leader of quality service, innovative ideas, and social media outreach. What better way to express Crown's culture than to visually brand the attributes that are the key to our success. Therefore, customers will think of Crown when they see the icons that represent quality, design, value, and service. We take pride in the fact our customers believe in us and trust our ability to exceed their expectations."

The 2014 catalog clearly illustrates new image with its contemporary, modern design, well organized structure and eye-catching color. In addition to design, the 2014 catalog features 85 new products, 80 exclusive products, new Color Surge Drinkware, savvy product suggestions, and more.

 New media options are designed with the customer in mind.  The Crown website, www.crownprod.com has been re-imagined from the ground up and includes increased functionality, easy navigation, improved distributor tools, and a completely new mobile experience.

Crown continues to maintain a consistent and ever expanding presence on many social media platforms.  For 2014, you can follow Crown on Facebook, Pinterest, Twitter, YouTube, LinkedIn, Google+, Tumblr, and Instagram. Offering content on multiple platforms means that customers can interact and share content with their customers in a variety of ways.

Crown will showcase its new look at the PPAI Expo Show, January 13-17, in Vegas.  In addition, navigating the new website demos will be held throughout the show.

Crown offers a diverse product line of items including Drinkware, Writing Instruments, Techno, Bags, Business and Office Accessories, Personal Care, and more. Crown is recognized as an industry leader and has been awarded the Supplier Star Award 11 times, a Distributor Choice Award finalist for 10 years, ASI 5 Star Supplier, SAGE "A" rating and more. We attribute the accolades and success of Crown to our continued commitment to our "whatever it takes."

 

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